Tradegood partners with to bring trend and fashion insights to global sourcing community


New York and Hong Kong, Mar 5, 2013 – Tradegood, a B2B global sourcing community connecting responsible buyers with trusted suppliers, is partnering with trend analysis and forecasting leader to provide its members with the latest insights into fashion trends.

As the game changer in the global sourcing community, Tradegood delivers innovative services to help both sides of the supply chain improve their processes. In response to the rising demand from brands and retailers for shorter supply chains and the emerging fast-fashion trend, Tradegood is now partnering with, an online fashion and trend-forecasting agency based in London and internationally renowned for its directional trend analysis and forecasts, to help bridge the gap between what buyers want and suppliers’ ability to deliver.

With this new collaboration, Tradegood supplier members can now opt for a two-day training by experts as well as an annual subscription to under Tradegood’s capacity-building service offerings, learning how to turn fashion trends and forecasts into popular products that win buyers’ orders.

"Tradegood's partnership with is a valuable service complementing our low-cost, high-value global sourcing solutions," said Mr. William Quilindo, Chief Operations Officer, Tradegood. "I believe this collaboration will deliver maximum benefits to both responsible buyers and trusted suppliers in our sourcing community, helping them to better anticipate the emerging trend of 'fast fashion' and to deal with the demand for even shorter supply chains. Through this new partnership our suppliers can get first-hand information on international fashion trends and movements, which will strengthen their competencies as original design manufacturers (ODM) in producing ready-made garments matching the taste of buyers, which in turn results in faster turnaround time in sourcing."

Ms. Jaana Jätyri, CEO of, said: “ has been working with large multinational corporations that do volume purchasing and we understand what they are looking for with regard to fashion and trends. We are delighted that Tradegood has chosen us to be their strategic partner in bringing our expertise to their supplier members, and are convinced that this partnership will help both buyers and suppliers carry out sourcing more effectively and efficiently.”

In addition, will be joining Tradegood on a China Fashion Trip, where Ms. Jaana Jätyri will be offering valuable first-hand knowledge and insights to supplier members on fashion trends for different occasions. Details of the China Fashion Trip are as follows:– China Fashion Trip

Mar 18 – 19

Two-Day Training for Tradegood members, Hangzhou

Mar 20

Tradegood Buyer Summit, Shanghai

Mar 21

Tradegood/ Workshop, Guangzhou

Mar 22 – 23

Two-Day Training for Tradegood members, Shenzhen



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