Addon Retail Pvt Ltd. (Addons) is a jewelry and accessories retailer from India whose major procurement category covers high-end jewelry, hair accessories, shoes, handbags, hats and sunglasses, etc. Currently Addon Retail Pvt Ltd. has 70 stores in India and is expected to grow this to 120 stores next year.
Addons previously placed most of its orders in Korea. Although they are very interested in China's rich resource of suppliers, the lack of reliable business channels is a major obstacle confronting the company. When Addons learnt what kind of supply-chain platform Tradegood is and the advantages it brings, they jumped at the chance to use Tradegood’s resources to find suitable suppliers in China.
In line with Addons' business needs, Tradegood held a private matching event for them in January, 2013 in Qingdao. At this event, they were looking for a range of merchandise, including jewelry, hair accessories, shoes, handbags, sunglasses, hats, and watches. In accordance with their requirements, Tradegood staff quickly responded by screening the first batch of suppliers to meet directly with this buyer. Addons then chose several follow-up contacts and two factory visits were arranged with Tradegood support, during which they gained a more in-depth understanding of suppliers’ offers and discussed cooperation issues with suppliers who met the requirements.
Addons greatly values suppliers’ price, style, business expertise and especially working environment and management capabilities. They spoke highly of Tradegood’s services and wrote a letter of thanks to express this recognition. They praised Tradegood as a very professional and effective sourcing community. Through this channel, they were able to quickly find matching suppliers in China, despite so vast a territory, and saved a lot of time and effort. In addition, Tradegood offered very attentive services during the itinerary, making catering and accommodation reservations for the buyers, a fact which made a very good impression on them.
After this pleasant initial cooperation with Tradegood, Addons decided to authorize Tradegood to seek appropriate supplier partners for them on a regular basis with a view to long-term cooperation and development. Tradegood will continue to earn the trust of the buyers by helping them to effectively screen qualified suppliers. Tradegood endeavors to make concrete cooperation achievements on behalf of both suppliers and buyers, building a satisfactory supply chain within the global sourcing industry.
“Within a short time, Tradegood had organized meetings with all the manufacturers that matched my requirements (for my China trip)… This is a very new concept in business and everybody has greatly appreciated it.”
Mr. Pratik Biyani Sourcing Representative Addons
Addon Retail Pvt Ltd. (Addons)
Addon Retail Pvt Ltd. is a jewelry & accessories retailer from India whose major procurement category covers high-end jewelry, hair accessories, shoes, handbags, hats, sunglasses and so on. Currently Addons has 70 stores in India and is expected to expand to 120 stores next year.